News

The Story Behind Our Fake Water

Look closely at one of our arrangements, and you'll notice something odd. The water in the vase isn't going anywhere. Tip it, shake it, hold it upside down; it stays exactly where it is. That's because it isn't water at all. It's a clear resin, poured and cured to look like water down to the last bubble and stem shadow. It's the trick behind our whole hyper-real look, and people still lean in for a sniff when they spot it in person. Here's ...